BUILDING A WEDDING PHOTOGRAPHY BUSINESS YOU LOVE

A 6-week mastermind
to take your business to the next level.

📸 What is a Mastermind?

A mastermind is a small group of wedding photographers from around the world, led by Luke, meeting together weekly for 6 weeks to take their wedding photography to the next level and to maximize bookings for 2026.

This will be an exclusive community, where Luke will share expert strategies to help you turn your business into something you love, and to maximize your bookings for 2026 - with your ideal clients.

Each week on Tuesday at 10 am EST there will be a livestream that will include a lesson by Luke, a Q&A, community building elements, as well as a small homework assignment. Each session will last about 2 hours.

🔥 What's Included

✅ Weekly Livestream (Recorded)
Every Tuesday at 10am Eastern Standard Time there will be a live coaching lesson, Q&A, and a community connection element where you'll connect with other members in the group that are selected specifically to be at similar levels. The content will be customized to the group, but will be based on the 5 step process that I've shared in this Youtube video.

✅ 6 Week Mastermind
The mastermind will run from November 4th - December 16th with a break on November 25th.

✅ 1:1 Session with Luke Included*
Included, you'll have the opportunity to book a 20 minute 1:1 session with Luke to get your questions answered directly.

✅ 5-Step Growth Plan
Each week Luke will share a lesson based on the 5 step growth plan (listed below). This will set up the conversations, workshops, and homework assigned each week.

✅ Exclusive Community
This is a private group hosted on SLACK, where you'll be able to connect with the other photographers during the week between livestreams. Extra resources, and links to the recorded livestreams will also be shared here. An application is required to join the mastermind. Only those that are excited to learn will be a good fit for the community.

✅ Community Breakout Sessions
You'll have the opportunity to connect with other photographers from around the world in community breakout sessions during the livestreams.

✅ Special Training
You'll get exclusive insight into Luke's work that won't ever be shared publicly, including a special instagram marketing session with Luke's wife Allie, one of his secret weapons.

✅ Real-Time Feedback & Accountability
With the group Q&A sessions, workshops & community breakout sessions, you'll be able to stay on track with your goals and get results.

✅ Session Replays
If you miss a livestream or you want to rewatch a segment, you'll have access to all of the videos for 3 months. Breakout groups are not included in the replays.

💬 What Will I Learn in the Lessons?

Each week we will start off with a lesson based on the 5 step framework that I've used myself to build my own 6 figure wedding photography business that I love.

1. YOU ARE YOUR PROBLEM

➡️ Here you'll learn how to identify issues in your business that are holding you back from building the business you want, and attracting the right clients.

2. FIND YOUR PILLARS

➡️ Here you'll learn how to identify values that will be the basis of building an incredible wedding photography business that you believe in, and will attract your ideal customer.

3. DEVELOP YOUR PRODUCT

➡️ Learn how to take your wedding photography experience and product to the next level. This will touch on topics like client experience, day of photography, and editing.

4. BUILD YOUR BRAND

➡️ You'll learn how to build a brand that sells your vision and your photography.

5. FIND YOUR PEOPLE

➡️ It's time to get building! You'll learn how to find the right people, the right clients that align with the vision and goal of your business.

REVIEWS BY PHOTOGRAPHERS

Lucy H.

I joined the mastermind because I am kind of frustrated with the market that I am in. I am trying to photograph in a way that I don't see being done and I want to do it well. It is really hard to bring in a new idea into an established community. This mastermind was a reminder that it is ok to do things in the way that I see it without feeling isolated or wrong in doing it.

Audrey A.

Luke holds back none of his experience and insight in this Mastermind! You will leave each week feeling inspired, focused, and empowered to create a wedding photography business that works for you.

John N.

Luke's Mastermind is incredible value. It's your opportunity to learn from a seasoned pro with a distinctive style and an engaging personality. Luke has taught me how to think about my business in a different way and find new ways to differentiate myself in a crowded market and take action. If you're ready to elevate yours, don't hesitate to join.

Valerie P.

I’ve always found Luke’s YouTube videos to be helpful, so when I heard about the mastermind I knew it’d be even better to learn from him directly and within a group. I’ve been in other photo education groups and what makes this mastermind different is that it wasn’t just focused on the business or the photography. Luke blends and balances both aspects seamlessly and with excitement and care. Also to make sure it’s advice that fits your business and not just a copy and paste of his. I’ve learned some blind spots of mine, which I know will improve my work, help me to enjoy my business more, and serve my clients better. I appreciate that he made space to answer questions we had and valued the groups input on it too. Anyone feeling stuck and serious about growing with intention should’ve signed up yesterday!

Victoria M.

I joined Luke's mastermind class because I felt directionless and stuck in my business. After this course I have learned so much about the other aspects of running a photography business besides just taking photos. It helped me to change my perspective on what wedding photography is, and how I can improve the client experience, create a brand, be more selective in the photos I deliver, and establish core values to base my business on. I enjoyed the slide presentations mixed with breakout talks, and the homework gave me something to think about during the week and gave me a chance to really think about what I want my business to look like.

Apply to Join the Mastermind

$499 in full

or 2 payments of

$259

USD

14 day money back guarantee. If you don't love the mastermind in the first two weeks you'll get a full refund no questions asked.

📸 APPLICATION

Participants of the mastermind will be accepted through application only. Fill out the application below to be considered. Applications will close on October 31st, and you'll be notified at the latest by November 1st.

📸 FAQs

CAN I JOIN AT ANY TIME? No, applications will be accepted through the month of October, until October 31st at midnight. Individuals will be accepted on a rolling basis, which means they will be accepted as they apply. If the mastermind becomes full, the application window will close early.

WHAT IF I MISS A LIVESTREAM? All videos will be accessible afterwards through video replay. You will have access to all of the content for 3 months following the mastermind.

WHAT PLATFORM WILL BE USED? The community will be hosted on Slack and the livestreams will be hosted on Google Meet.

WHAT IF I DON'T LIKE IT? You will receive a full refund if you decide the mastermind is not for you within the first 14 days.

ADDITIONAL QUESTIONS?: send your questions to [email protected]